Our Story

Our Mission

Creating wealth and prosperity through building of modern, sustainable, and high quality homes that is within reach of household incomes.

Our big idea

Having an Attainable Home, at the end of the day, is an idea. An idea that everyone has the right and the chance to work hard, live comfortably, and have prosperity throughout their life, and we’re happy to say that it’s still possible.

We Believe

  • Real estate ownership is the widest available & most beneficial way to build wealth and prosperity.
  • We need to have an understanding of our crazy financial and monetary system that we live, so that we can make the best decisions for ourselves and families.
  • Sustainability, renewable energy, and energy efficient building components are not only good for the environment, but are great financial investments due to lower ownership costs.
  • That everyone, no matter what circumstances or upbringing, has a right to prosperity, wealth, and a stable and happy household.


Erin’s journey as a serial entrepreneur and real estate investor started with the passion for the win-win and sustainable benefits between business, the environment, and social causes.  

After graduating from the University of Central Florida in 2006 with a finance and real estate degree, he set off to Colorado to get started in sales in the solar industry, but soon found energy efficient lighting as a much more environmentally and financially impactful. After being laid off from a failing company in 2010, he started ShineRetrofits.com, which quickly grew to a multi-million dollar Inc. 5000 ranked eCommerce energy efficient lighting distributor, which was successfully exited in 2017.

After also starting 3bl LED in 2016, a LED lighting manufacturing business, he turned back to his passion for real estate, and specifically this country’s dire for attainable homes, along with spreading the word about wealth building and prosperity for all.